How to find out what you’re going to blog about

When I tell someone that “I blog”, the first thing they ask is, “how do you know what to blog about?”

It’s an obvious answer for me, because I know what drove me to the blogosphere. But I understand where the confusion comes in. What you need to know is successful blogging is all about what you can offer the world. All the things you know way too much about, and can’t stop learning more about.

Wondering what to blog about? The easy answer is, “whatever you like.”

But you aren’t here for the easy answer. You want the nitty gritty thought process, so I’ll give it to ya. First – I want you to think about this with me…

What does a blog do?

A good blog answers your questions from a personal standpoint.You really need the answer. And you would really like a real-life, straight-forward, easily accessible resource that totally gets the actual experience and can help you. That’s what a blog should do. It breaks down the bullshit and gives you an authentic overview of the topic you need to be enlightened on.

To Elaborate: mom blogging

There are mom bloggers who blog about pregnancy and the postpartum period, and there are moms who blog about teenagers and angst. I don’t even want to think about how many spiderwebs can be made from those topics. It’s extensive. And people wanna know.

So I’m a mom blogger, but not just a “mom blogger”. I blog about working mom problems, modern mom problems, breadwinning mom problems (I guess you could call me a mom problem blogger). I’m here because I found myself and my husband SCRAMBLING for answers with nowhere to turn.

Google was useless and only hooked us up with forums from 2007 or completely unrelated articles with misleading titles… but Pinterest led us down the right path. We were discovering blogs which skimmed the surface of our problems and solved a multitude of others. Regular people sharing their experiences and solutions.

That’s where blogs come in. While finding your niche(s), you can think about the topics that leave you wanting more. The topics that spread like a spider web are the ones that have crazy potential. There are so many questions you want to know the answers to. These are the interesting ones! Anything with unlimited/neverending/evolving information is a great answer to that question:

what should I blog about?

When you’re asking yourself “what to blog?” think about…

• every answer you searched for in the last month
• the topics you can’t stop talking about

Those are the things that should define your blog. Because they define your life, and I think we should all live life in the most valuable way we can. We should invest in our skills and our interests to make the most of all the opportunities available to us.

What do you want? I mean, out of the internet, what do you use it for? After virtual banking, school, work, and Facebook, what do you use the internet for? You know those things that come up and make you think, “I should google that?”

You should blog about what inspires you, what fascinates you, but most importantly, you should blog about what inspires others.

Think about the questions people ask you, the advice people lean on you for and the topics that are brought up around you.

inspire others with your skills and experience

I’m not very hip, but I know this: in order to succeed in blogging, you need to succeed in helping people. Whatever it is that you do, you should be helping others DO THAT. These are the things that people are wondering about, and these are the things that you have to share with the world. Your skills and experience is your most valuable possession.

What if my interests are too unique?

Nonsense. Maybe you only find yourself surrounded by naysayers or those that have it all together and don’t need Dr. Google or anyone to answer the trivial questions we’re faced with every day.

Or maybe…

You haven’t met those people like you, because you haven’t started blogging.

I want you to know that there are thousands and thousands of people who think exactly like you. As much as you think you are unique, this world is a big place. and the internet reaches most of it. I want you to realize this and remind yourself of it every day.

These days, there is nothing more inspiring as a blog. With the media so downtrodden with bias, we turn to public figures that don’t get a paycheck for speaking someone else’s words. The modern audience wants you and what you have to share.  We should share our skills. Not our days, but the things we’ve learned. We should share our unique capabilities with the world. Instead of thinking it’s all been shared before, remember that it hasn’t been shared by YOU.

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